ALTRIPAN MORE VISIBLE THAN EVER
Creating a buzz about a brand on the market? There’s nothing we’d rather do! Our recent work for plywood specialist Altripan was focused on driving brand awareness and activating its communication.
Higher visibility
Altripan sells its bio-ecological plywood sheeting the world over. For more than 50 years the Belgian producer has prioritised future-proof, circular construction. Made exclusively from legally sourced timber from sustainably managed forests, these plywood sheets fulfil the highest quality standards. And uniquely, Altripan manages the whole logistics chain itself to ensure the sheets reach customers quickly by the most efficient route. Our task was getting that message across to dealers and users. We did that by putting a face to Altripan.
Visual with impact
The concept visual depicts the brand as a person made of plywood. Dealers and end customers see at a glance that a passion for plywood is in Altripan’s DNA. It sets the benchmark in the industry, as an expert that controls every stage in the product journey.
Cross-media rollout
The Altipran concept visual is now used in various media, through LinkedIn and Meta universe ads and posts, the company’s own website and various tools, including roll-up banners and notepads. All with one goal in mind: raising the brand’s profile across all fronts.
